Specialist B2B agency support for manufacturing businesses
As B2B specialists, we thrive on complex challenges, relishing the prospect of creating authentic connections between brands and their audiences even in sectors requiring nuanced specialist knowledge. Our work with manufacturers is a case in point: with so many businesses looking to broaden their offer or make the move from products to solutions – or even experiences – it’s more crucial than ever to have an intimate grasp of market trends and audience expectations.
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Strategy-driven creativity for leading B2B brands
Whatever the scope, we’re driven by strategic insights, creative inspiration and a steely focus on audience experience.
Our client, Teledyne e2v, had a 90% market share in its core market – specialist components for radiotherapy platforms – but very little brand recognition to support a planned strategic expansion. Our Making waves concept underscores a role for Teledyne e2v that goes far beyond that of a component manufacturer, recognising instead its world-leading expertise in harnessing radio frequency power to address multiple industry challenges.
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